Chapter 1. History and Mission Statement

Ferrari is historically known for their manufactured racing sports cars and sponsored drivers until began to make and are continuing to make street legal cars. It wasn't just the style and size of the cars that made them interesting but the speed they were able to go.  Ferrari cars are symbolized as luxury and wealth. In 1929 Scuderia Ferrari (Ferrari Stable) was founded by Enzo Ferrari in Modena, Italy. Not only did this allow owner-drivers to race their own cars, but a start to a sport activity that would later on lead to the creation of a team.
The Scunderia consisted of both Alfa Romeo and Ferrari cars.


Enzo was determined to work with Fiat at the time but was denied by them and then teamed up with Alfa.
During the time Scuderia Ferrari wasn't doing so well for Enzo so he left with purpose to return.

September 6, 1939, Enzo Ferrari decides to leave Alfa in order to begin his own company under the provision that he can not use the ferrari in association with races or racing cars for at least 4 years. His idea was to build a car that would be able to beat Alfa, it was his passion.
September 13 opens up Auto Avio Costruzioni in Modena where the base of Scuderia Ferrari stood.
Ferrari then does what he has been waiting for years for, he built his first ever car in two versions the 815.
In the late 1945 Ferrari designs his first ever Ferrari car with a V12 engine, it is out in the public March 12 1947. Ferrari then continues to build new and new cars with his passion.

1956 Alfredo, Ferrari's son passes away as Enzo was designing the new 1500 with a V6 engine, after his death Ferrari named it and all the V6 engines after Alfredo.

As Ferrari's success grows and his passions become more fulfilled he gets awarded with Hammarskjld prize, Columbus prize, Gold Medal for Culture and Art by the President of Italy and receives the honorary title of Cavaliere di Gran Croce della Repubblica Italiana from Pertini.

Ferrari decided that he needed a powerful partner in order for his cars and company to be able to function right, so he teamed up with Fiat giving it half the shares of the company.
The famous horse symbol came from a women named Countless Paoline whom in the time of 1923 used to paint a horse on the side of air planes a symbol of good luck. Enzo had this painted on all his cars hoping it would bring him good luck. The yellow back round was the color of his birthplace and the colors of green, white and red as the Italian flag.

In 1987 the F40 was the last car to be created under the management of Enzo Ferrari. August 14 1988 Enzo Ferrari passes away. After his death Fiat took over Ferrari and till this day produces Ferrari cars the were improved versions of the old Ferrari's the Enzo created. In 2003 as symbol of the original creator himself Ferrari launched a car that was named as Enzo Ferrari.
Ferrari is still present and are continuing to make what they are well known for, super cars. Enzo's mission was to build cars as susses to himself, to his name. Ferrari's are worldwide and a top popular car for many. In this Mission Ferrari's values : be creative, have determination and motivation, make a bold image with you're products, aim for the excellence in you're product, and do the best you could. With time and the right determination you can make it to the top. As quoted by Enzo himself 'If you see what a competitor is doing and it is better then what you are doing, you have to surpass them to ensure you're cars are better."